**Last Updated:** June 18, 2026
Welcome to RaceWire (racewire.com.au). RaceWire is an independent digital car magazine, platform, and automotive publisher based in Australia. We are committed to protecting your privacy and handling your personal information in a transparent, secure manner in compliance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, subscribe to our digital newsletters, interact with our content, or participate in our community features.
- Information We Collect
We may collect personal information that you voluntarily provide to us, as well as automated data generated by your interaction with our platform.
*Â Â **Identity & Contact Data:** Name, email address, and communication preferences when you sign up for newsletters, submit “Car Stories,” or contact our editorial desk.
*Â Â **User-Generated Content:** Comments, forum posts, article feedback, or images you upload to our platform.
*Â Â **Technical & Usage Data:** Your IP address, browser type, device information, operating system, pages viewed, time spent on site, and geographical location.
*Â Â **Cookies & Tracking Pixels:** We utilize cookies and tracking technologies to monitor site performance, customize content layout, and optimize digital advertising delivery.
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- How We Use Your Information
RaceWire collects and processes your personal information only for purposes reasonably necessary for our operations as an online publisher, including:
*Â Â To deliver premium digital automotive journalism, news, and features.
*Â Â To manage newsletter distributions and user accounts.
*Â Â To analyze website traffic, user engagement, and reading trends to improve our layout.
*Â Â To protect our platform against security threats, automated data scraping, and spam.
*Â Â To deliver relevant advertising and sponsored content aligned with your interests.
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- Disclosure of Your Personal Information
We do not sell, rent, or trade your personal information to third parties. We may disclose your data to trusted third-party providers who assist us in operating our platform, such as:
*Â Â **Analytics Providers:** Third-party tools (such as Google Analytics) that process aggregated usage data.
*Â Â **Email Marketing Platforms:** Secure software platforms used to distribute our subscriber newsletters.
*Â Â **Legal Requirements:** Where required by Australian law, court orders, or to enforce our site Terms & Conditions.
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- Data Security and Organizational Measures
We implement industry-standard technical and organizational security measures to protect your personal information from unauthorized access, loss, misuse, or alteration. Data is stored securely, and access is restricted strictly to authorized personnel.
In the event of a eligible data breach that is likely to result in serious harm, we will notify you and the Office of the Australian Information Commissioner (OAIC) in accordance with our obligations under the Notifiable Data Breaches (NDB) scheme.
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- Your Rights: Access and Correction
You have the right to request access to the personal information we hold about you, or to request that we correct inaccurate, incomplete, or out-of-date information. To make a request, or if you wish to be permanently removed from our subscriber database, please contact our privacy compliance officer at **info@racewire.com.au**.
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- Updates to This Policy
We reserve the right to modify this Privacy Policy at any time to reflect evolving regulatory frameworks or internal operational updates. The “Last Updated” date at the top of this page will indicate when the latest revisions went live.